A good presentation is targeted towards immersing the audience in the subject . Making a great presentation is about having the structure of the presentation so that ther is a proper flow as well as a broad outline that leads sequentially and logically from one concept or topic to another. The presentation has to have a memorable message that is not only communicated to the audience but also remains with them after they have left the presentation. Here is no better way of imprinting the message than to tell the audience a story the metaphors that make an impact and the way the presentation can create a lasting impression is through a well crafted story that stays with the audience and creates recall.
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